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Month: January 2011

Starting a Law Firm Mailbag

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I know this isn’t the usual Wednesday/Friday installment your used to, but I got a little behind. To make it up to you, this is going to be a super post – I don’t know how many words it’s going to end up being, but it’s going to be big. Hope you’re ready for it. The theme of this post is a mailbag. Don’t know if any of you are into sports, but if you are, then I’d hope you’d know about Bill Simmons. He’s one of the best sports columnists I’ve ever read. He incorporates politics, pop culture, and even his own […]

Marketing a Law Firm | I Need Your Help Now

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! The day has finally arrived. I am requesting all of the readers’ help on something I’m actually already in the process of doing, but would love to have some feedback on. I want you to be completely honest, and try to put your business/potential client hat on for this one. I don’t really care what other attorneys in the area will think, and I’m certain they will think it’s borderline tacky. Here we go. As I think you all know, I’m a DUI lawyer. That poses some specific disadvantages when it comes to marketing my law firm. One disadvantage is that every person […]

Starting a Law Firm | Hourly Billing or Flat Fees?

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I’m happy to say that I have something to read about because of reader comments! Thanks and keep them coming. Today’s discussion is about billing. Hourly versus flat. I don’t know if I’ve talked about it specifically here before, but I feel like I’ve mentioned it in a post before. Doing a post only about billing though should make it easier to find in the future. Here was the reader’s comment: I think that one solution, or at least partial solution, to the “unable to pay” client question is charging flat fees rather than hourly rates. I’m not sure if you’ve posted a […]

Marketing a Law Firm | Reader Questions

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I love getting comments from you all. It helps me help you with thing I might not think about. I got a great comment/question this week from “New York Lawyer” and I promised to respond to it in the this post (it was a detailed question). So, here we go! The gist of the post is that this guy (I’m just using “guy” – if you all are sensitive about this issue get over it) is a New York lawyer who just started a law firm. He’s in a home office but has visions of a separate office as business picks up. He […]

Starting a Law Firm | Productivity

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I have a bit of a problem. I love to read. I read a lot of books every year, averaging probably about one every two weeks (that may not be a lot to some, but it is to me). The problem, though, is that I don’t just read one book for two weeks. I read three or four at a time, hopping back and forth until they are finally finished. That might sound like a pretty amazing feat, essentially keeping the plots and ideas of all four books in my head at one time, but in reality I’m actually cheating myself out of […]

Law Firm Marketing | Blogging Basics Presentation

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I was lucky enough to be asked to give a presentation today at my local bar associations solo/small firm section meeting. We meet once a month and talk about things associated with being in and running a small firm. The presentation, as the title of this blog indicates, was about the basics of blogging. I thought it went really well, though I was struck by a couple of things. Here are a couple of my thoughts. First, there are a lot of people that are going out on their own. I think in this meeting, of twenty or so people in attendance, at […]

Starting a Law Firm | Time is of the Essence

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I don’t know if this is a common saying or not, but I find myself saying it a lot, “getting started is often the hardest thing to do.” That statement resonates with me a lot because I repeat it to myself every day – right before I push off doing something I know I should do and I know will help my practice. So I wanted to talk a little bit about it today. One of the fundamentals principles of starting a law firm is fear. Fear of the unknown, fear of failure, fear of being specific, fear of being laughed at (particularly […]

Law Firm Marketing | Reader Questions

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I love getting questions from readers for two reasons. First, it lets me know that people are actually reading this stuff. Second, it gives me a bunch of things to talk about. Last week, I had the pleasure of talking to Rod over email. He had some helpful information for me and asked a couple of questions about law firm marketing. I thought this would be a great place to answer them. So, here we go. His questions were about search engine optimization, also known as SEO. They were: 1. How many calls a week do you get from search engines? 2. How […]
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