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Month: October 2012

How to Create a Great Law Firm Website for Under $300

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! I’ve recently undergone some renovations of my websites. You can see my DUI blog here, my DUI website here, and I’m in the process of finishing up my traffic lawyer website, which I’ll post here for your viewing pleasure as soon as it’s done. Because this site is all about starting a successful law firm and then marketing a successful law firm I thought I’d talk about what I’ve learned so far when it comes to building a great law firm website. Now, notice I italicized “building.” That’s because this post is going to have a very narrow focus – the act of […]

The Three Questions You Must Ask Anyone Trying to Sell Law Firm Marketing Services

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! One thing I can guarantee you will happen when you start your law firm is that people will start calling to try to sell you marketing services. It’s simply a part of doing business. I have a confession to make about these salespeople – most people hate them, but I actually like to talk to them. Why would I want to talk to these people? Two reasons really. First, they might have something good to sell me. Second, I can usually learn something from them that I can use in my marketing efforts going forward. And a phone call from a guy from […]

The Only Productivity Tip You Will Ever Need

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! One of the hardest things for me when I’m thinking about starting a law firm and marketing a law firm is getting all of the things done that I have on my to do list. The problem for me is that the list keeps growing and there are so many things on it that pretty soon nothing ends up getting done. Here’s just a short list of the things I’m thinking about right now: Traffic lawyer podcast; DUI lawyer podcast; Redesign traffic site; Redesign DUI site; Redesign cmslawfirm.com; Creating split test for DUI mailer; Creating video for websites; Creating ebooks for websites; Drafting […]

Want to Take a Look Under the Hood of My New Website? Free Webinar Tuesday October 8!

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! Ever Wonder Why People Design Things the Way they Do? As most of you already know, I’m a law firm marketing junkie. I love the business of starting and running a successful law firm, and I spend a lot of time thinking about, writing about, and putting into practice everything I pick up. One of the things I’m always curious about is the thought process behind website design for law firm. Although I imagine most people just look at what’s been done before and copy it, there has to be a little bit more than that, right? The problem, though, is that people […]

Starting a Law Firm Using Modern Marketing Techniques – A Case Study

This post is from the first blog I started, called “How to Start a Law Firm.” Over the years I’ve moved to different sites a few times and wanted to catalog all of my content in one place. If an article refers to a link and there is no link, sorry, that’s consequence of the move. Enjoy! When I opened my law firm 3 and 1/2 years ago, I didn’t really know anything about business. I didn’t know how to get clients, I didn’t know how to manage, I didn’t know what it meant to be a business owner. And even today there are times when I question if I knew any more now than I did then, though of course I know that I do. Law Firm Marketing is in the Stone Ages One thing I do know is this – lawyer in general are not good business people. We are not entrepreneurs. It is not in our nature. […]
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