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LFMM 043: How to Create Successful Search Engine Optimization for Your Law Firm

Daily thoughts on law firm success.

LFMM 043: How to Create Successful Search Engine Optimization for Your Law Firm

law firm marketing

by Christopher Small

In this episode of the Law Firm Marketing Mastery Podcast I talk about a law firm marketing company getting sued and how you can create successful law firm search engine optimization for your law firm.

The day you start your law firm is the day you learn about search engine optimization. You realize there is probably some business to be had from being at the top of the search engines and you start looking around for some information on how to get there.

What you soon learn (either through your own research or from cold call after cold call) is that there are a lot of people out there promising to help you. And, if you do a little more research what you soon learn is there are a bunch of people out there promising the world and failing to deliver.

I wanted to give you a little bit of straight talk about SEO for law firms today to help you out.

In this session you’ll find out about:

  • Why not all links are good links to your site;
  • A law firm marketing company getting sued for (allegedly) underdelivering;
  • What good law firm SEO looks like; and
  • much much more!

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Items Mentioned in this podcast include:

The Coffee Challenge

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