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Category: law firm internet marketing challenge

The one thing you need to worry about if you are starting a law firm

If you can answer this one question you can figure everything else out… “How am I going to get clients?” If you know the answer to that question, you’ve got a successful law firm on your hands. If you don’t, then you better sit back down and do some more planning. The sooner you learn the answer to this question, the sooner your eyes open to the possibility of making your dreams come true.

LFMM 063: Top 5 Podcasts I Listen To (and why)

[leadplayer_vid id=”53A7C153C0653″] Podcasts are Amazing I listen to a lot of podcasts. I probably have over 25 in my podcast feed. Whenever I get in the car to go anywhere, whenever I’m in line at the grocery store, whenever I’m walking the dog, whenever I have any free time, I’m listening to podcasts. They are an awesome way to sit in on the conversations of very successful people. Podcasts are a gateway to the soul of many of today’s most successful entrepreneurs, and I’m constantly looking for new tips and tricks to try out on my own business. Today I thought I’d introduce you to my top 5 podcasts (in no particular order). If you aren’t listening to these podcasts you should start today.

LFMM 062: 10 Law Firm Blog Content Generation Tools

[leadplayer_vid id=”5390EE2CBD2EE”] Law Firm Blog Writer’s Block I create content for my blog every day. I know it’s something that will help me reach more people, improve my reputation among my peers, and establish credibility with potential clients. But there are times when I cannot come up with anything to write about. I would sit around and rack my brain trying to come up with something creative to say until eventually I’d get lost in Facebook or Twitter and promise I’d come back the next day with something strong. At least, I used to have that problem. 10 Law Firm Blog Content Generation Tools Eventually I got tired of slacking off and failing to move my business forward day after day, so I sat down and thought about ways I could generate content topics effortlessly. And I came up with 10. Want to know what those are? You have to listen to the podcast. I kid, I kid. Here they […]

LFMM 046: Law Firm Internet Marketing and Google’s Latest Update Affects Law Firm Internet Marketing

By: Christopher Small In this episode of the Law Firm Marketing Mastery Podcast I talk about Google’s latest search engine algorithm update and why it’s important for your internet marketing efforts. Google’s SEO History in a Nutshell If you own or are starting a law firm, you know how important search engine marketing is to the success of your firm (if you practice in consumer law – family, criminal, personal injury, immigration, bankruptcy, etc.). If you aren’t showing up in Google you might as well not even exist. In the past, all you had to do was write some posts that mentioned what you do over and over and you’d eventually show up in the search engines. Then Google stopped that. Then all you had to do was create some links back to your site with your keyword in the link. The more links you created, the higher up the search engine rankings you were. Then people started cheating and […]

LFMM 045: 5 Lessons Learned from the Great Law Firm Internet Marketing Challenge

by Christopher Small In this episode of the Law Firm Marketing Mastery Podcast I talk about 5 lessons I’ve learned from taking on the Great Law Firm Internet Marketing Challenge so far. What is the Great Law Firm Marketing Challege? If you’re just joining us, you probably have no idea what this challenge is that I’m talking about. That’s okay. You have two options. If you want to hear a detailed description of what it is you can listen to last week’s episode by clicking here. If you just want the short version – you’re about to get it. The gist of the challenge is to create a new piece of content every day for the month of October. Then, on top of that, I’m going to distribute it in a way that many of you probably never even dreamed would be possible. Challenge Progress So far I’m one week into the challenge and still on track. I think I’ve […]
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