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090: The Secret to Great Law Firm Advertising

February 01, 2018

The Secret to Great Law Firm Advertising

For at least the first two years of starting my law firm I did ZERO law firm advertising.

I survived heavily on SEO and luck, I think.

And, I believe my law firm growth suffered because of that.

Today I wanted to talk to you about the secret to great law firm advertising. It’s something I discovered after a lot of wasted time and money, so hopefully after reading or listening to this you won’t make the same mistake.

The secret to law firm advertising is this – start simple and add layers as you gain additional expertise.

Pretty simple right?

Yet most of us try to get too complicated too fast and the end result is wasted time, wasted money, and no results.

Start simple. Put that first law firm ad up, and watch the phones start to ring.

No, it won’t be crazy busy, but it will pay for itself. And as you get better at law firm marketing your calls will increase, your potential client quality will improve, and your bank account balance will grow.

Just get started. Start small. Start simple. And build from there.


Christopher Small

P.S. – Still stuck? Come and check out Infinity Clients Workshop and hang with other successful law firm owners AND get the strategies and tactics I’ve used to build m own successful law firm. Click here to learn more about ICW.

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