Category: Leadership

AOL 146: Law Firm Coaching Friday – Estate Planning Law Firm Advantages; Marketing an Estate Planning Law Firm; Subscription Legal Services; and Alexis Neely Estate Planning Programs

This is the first of what I hope to be MANY free law firm coaching Friday’s, where I hop on Facebook Live and answer all of your law firm questions (and anything else you want to ask). First things first, mark your calendar for Fridays at 10:30 a.m. Pacific time – that’s when this bad boy is going down (most of the time). Second, if you don’t have time to go live but still want to ask a question, hit me up at chris at and put “question” in the subject line. I’ll read your question and answer it right there. Third, there is no third! Listen to the show – it’s a good one! Fourth, okay, there is something. These are the topics covered: Estate Planning Law Firm Advantages Marketing an Estate Planning Law firm; Subscription Legal Services; Alexis Neely Estate Planning Programs; and Much Much More! Cheers, Christopher Small P.S. Tired of hope marketing for your law […]

AOL 133: 5 Keys to a Great Law Firm Assistant Start

Here is a quick break down of the 5 keys to starting off the first full time week with your law firm assistant. To get all of the information, listen to the show! And, don’t forget, to get my law firm assistant job description and interview questions just CLICK HERE. 1. Preparation = Success Think of your time with your assistant as if you are a coach and they are a player. It is okay to script out their day. Make a list of all of the things you want them to do, and then prioritize. Take time for them to learn the fundamentals of each one at a time. Watch. Do. Teach. Come up with a couple of projects that will lead to immediate success (filing, scanning, setting appointments, etc.) Here’s what my law firm assistant did on her first day: Filing paperwork at courthouse Kanban board from post its to white board Close out a couple of files […]

AOL 132: Hiring a Law Firm Assistant Part Five – The First Week

First things first, I wanted to let you know that I’ve decided to give away some of the resources I created to make my last law firm assistant hire. To get a copy of the job description and list of interview questions I asked to hire my last law firm assistant, CLICK HERE. This week was the week my new law firm assistant started. And it was great. There were a few things I did though, to make it go as smoothly as possible. To figure out what they are, you have to listen to the podcast (or read the transcript below) but here were just a few of the topics I covered: How to make sure your law firm assistant feels welcomed immediately; How to start fast; Three important things to remember to make your hire work out; How to get them up to speed as quickly as possible; and much much more! To get all of that and […]

AOL 130: Hiring a Law Firm Assistant Part 4

In case you missed it, here is part 1, here is part 2, and here is part 3 – listen to these first! We’re back for another installment of hiring a law firm assistant here at The Art of Lawyering. And, believe it or not, we still don’t have an assistant actually working yet. Here’s what we have: Part 1: creating and posting the job; Part 2: interviewing and making the offer; Part 3: pre-meeting number 1 (logistics); Part 4: pre-meeting number 2 (philosophy, values, etc.), Emily starts this week, and I’m excited to get her up to speed and see what she can contribute to the team. To find out what happens, you need to listen to the podcast! Cheers, Christopher Small P.S. – curious about what I do on a daily basis to create and build my successful law firm? Now you can find out first hand (and steal some of my secrets). It’s called the Law Firm […]

AOL 128: Hiring a Law Firm Assistant Part 3

In case you missed it, here is part 1 and here is part 2 – listen to these first! We’re back for part three of hiring a law firm assistant. If you’ve been hiding under a rock for the last three weeks I’m basically taking you through my experience of hiring my next law firm assistant. Part 1 was about creating a job description and thinking about who I want this person to be and what qualities I want them to have. Part 2 was all about the interview and pulling the trigger (including the offer I made, I think). Today we’re moving past the actual hiring and talking about what is probably the most important aspect of hiring a law firm assistant – we’re talking about the on-boarding process. I talk to you about what I’m doing in the time between job offer acceptance and the actual start of the job. If you want to learn about what I’m […]

AOL 120: Hiring Law Firm Employees

As many of you know, in January I started my own estate planning law firm. Well, it’s been going pretty well. No, I am not rich, but I’m busy. Super busy. So busy, in fact, that I need some help. It’s time for me to hire my first law firm employees. I remember back to when I hired my first law firm employees and how terrible I was at it. I don’t want to make that mistake again. As luck would have it, a buddy of mine presented to our mastermind group on best hiring practices. I wanted to share some of what I learned with you so you can hire the best law firm employees possible. Some of the things I talk about: The three most important qualities of good law firm employees; The one of those that you MUST hire for (it’s not what you think); The difference between work capacity and work ethic; A foolproof test for […]

AOL 113: Law Firm Startup Personalities

This is a special episode of The Art of Lawyering Podcast because it’s a change from the way I’ve been doing things. Today I want to talk law firm startup personalities. What does that even mean? Listen in… Hey everybody welcome to episode 113 of The Art Of Lawyering Podcast. I’m your host as always, Christopher Small. I’m excited to be here with you today. You know, this is gonna be a different kind of an episode and the episodes are moving forward. I think we’re gonna be kinda different. I think I’m done doing interviews for a while. Their simply taken up too much of my time and too much of my effort and I don’t think they’re really giving you what you need on the show. They’re not really accomplishing my true goal with the show. So I’m gonna kinda put them on hiatus for a little bit. It doesn’t mean I’m gonna stop show. In fact this […]

AOL 112: Law Firm Break Ups

Last week I broke up with my law firm. There were no tears. There were no hard feelings. There were no long goodbyes. It was simply “this isn’t working for me,” and “this isn’t working for me either,” and we went our separate ways. Here’s the thing though: I’m not sure many of you would have the guts to do that. Are you willing to make the hard choices? Are you willing to admit to yourself that everything isn’t going perfectly? Are you willing to do the hard thing that needs to be done to make sure you are as successful as possible and your firm is as successful as possible. Law firm break ups aren’t fun, but sometimes they are necessary. Why Law Firm Break Ups Happen If you want the full story you should listen to the podcast. Here’s the reader’s digest version. First, there were too many cooks in the kitchen. With so much input nothing was […]

AOL 110: Techniques, Habits, and Rituals

This episode is all about the learning curve that we are all on. Have you ever started learning anything from scratch? Of course you have!! Here’s a hint – law. When you started law you progressed through a specific series of steps that I talk about today in the podcast. 1. Techniques 2. Habits 3. Rituals If you want to know more, you’ve got to listen to the show!! Cheers, Christopher Small P.S. – curious about what I do on a daily basis to create and build my successful law firm? Now you can find out first hand (and steal some of my secrets). It’s called the Law Firm Confidential Podcast, and you can get access to the first 5 episodes for free by clicking right here. Who am I? I am an expert on starting a law firm and law firm marketing. I’ve started two successful law firms (you can check out my current law firm here) and love […]

AOL 108: Five Things I've Learned From Starting an Estate Planning Law Firm

I’ve been doing a little reflecting this week about what I’ve learned so far in this journey of starting an estate planning law firm (or essentially starting one). If you didn’t know, I’m now officially a Bellevue estate planning attorney (yes, it’s a shameless plug), and I’m working my ass off to get this thing off the ground. Over the past several weeks I’ve already learned a lot about the business, and now I want to share it with you (as always, if you want to get the inside scoop you actually have to listen to the podcast). 1. In some ways starting a law firm from scratch is easier than starting something that’s already been established. The firm I’m “starting” is already several years old. I equate some of the stuff I’m trying to do to be the equivalent of trying to turn an aircraft carrier. 2. In some ways starting from something that’s already been established is easier […]
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