Category: Social Media for Lawyers

How Mitch Jackson, Trial Lawyer of the Year, Takes Social Media for Lawyers to a Whole Different Level

When Mitch Jackson opened his law firm way back in 1986 he knew two things were going to propel him to success: (1) becoming the best trial lawyer in the land; and (2) cultivating a referral network that would continue to supply him with great cases to showcase his skills with. Today we are lucky to have him on the show and extract from him everything he knows about starting building a successful law firm and using social media to achieve those ends.

LFMM 063: Top 5 Podcasts I Listen To (and why)

[leadplayer_vid id=”53A7C153C0653″] Podcasts are Amazing I listen to a lot of podcasts. I probably have over 25 in my podcast feed. Whenever I get in the car to go anywhere, whenever I’m in line at the grocery store, whenever I’m walking the dog, whenever I have any free time, I’m listening to podcasts. They are an awesome way to sit in on the conversations of very successful people. Podcasts are a gateway to the soul of many of today’s most successful entrepreneurs, and I’m constantly looking for new tips and tricks to try out on my own business. Today I thought I’d introduce you to my top 5 podcasts (in no particular order). If you aren’t listening to these podcasts you should start today.

LFMM 060: Jacob Sapochnick – the Facebook Lawyer

[leadplayer_vid id=”5382CF77A8F07″] . What’s the one thing all lawyers want when they start a law firm? Exposure. What if I told you I talked to a lawyer this week that has over 100,000 facebook fans and had one of his posts get over 3 million views?! Would that satisfy your need for exposure? That’s what Jacob Sapochnick, the owner of a successful San Diego immigration law firm. He started his firm from the ground up and has learned what works and what doesn’t when it comes to starting and building a successful law firm. More About this Show and the Facebook Lawyer Jacob Sapochnick is an immigration lawyer in San Deigo. He started his firm after working for another law firm that he thought wasn’t treating clients in the best way possible. Jacob’s journey started in Israel, his native country. After going to college and law school in England, he made his way to the United States with big dreams […]

LFMM 055: How to Make Quantum Leaps with Your Business (all from the comfort of your car)

[leadplayer_vid id=”534862162EE35″] Today I decided to record my weekly podcast in my car on the way to court. It’s a place I spend a lot of time and I thought I’d tell you how I use that time to make quantum leaps with my business. Marketing a Law Firm is an Ongoing Process Marketing your law firm never stops. If you aren’t doing something to actively create business, you should be thinking about and planning a way to do something. That’s where the car comes in. Most people spend their time in the car, or in the grocery store, or walking their dog listening to the radio or generally just vegging out. Why not use that time to learn more about how to make your law firm kick all the other law firms’ asses? Podcasts Can Greatly Increase Your Business You already know this because you listen to my podcast, but there is a ton of great information out there […]

LFMM 019: Twitter Marketing for Lawyers

By: Christopher Small In this episode of the Law Firm Marketing Mastery Podcast I talk about marketing your law firm with Twitter. As you know, this blog is all about marketing you law firm. And, probably even more specifically this blog is about leveraging the internet to market your law firm. Today we dive right into that by talking about how I use Twitter to market my law firm and how you can do the same. In this Episode I Talk About:

A Little More About “Challenges Facing the Attorney Blogger”

I just finished reading a blog article entitle “Challenges Facing the Attorney Blogger” over at (you can read the article here, and you probably should before you read on – I’m going to reference the article a lot). When I saw the title of the article I was interested to see what it had to say; any attorney who has ever tried to start a blog knows about the challenges that lie ahead, namely:

LFMM Webinar 005: Google+ for Lawyers

[leadplayer_vid id=”5120370A130BA”] By: Christopher Small In this Law Firm Marketing Mastery webinar I talk about Google+ and how us lawyers can use it to make more money and get more clients. The webinar is broken down into three segments: What is Google+? Why Use Google+ as a Lawyer? How to Use Google+ as a Lawyer. If you’ve ever wondered how to use social media as a lawyer this is a must see webinar. I break down not just the nuts and bolts of Google+ but how you can create and build a social media marketing plan for your law firm. This is a great webinar whether you’ve got an established law firm or your starting a law firm from scratch. Enjoy! P.S. If you’d like to see our other webinars, click here.
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